East Gardens. This pharmacy does not appear to have a clue about how to use it's (expensive) high profile windows to optimise effective display. Makes you feel sick about the lost opportunities but then maybe that's the idea .... ? :/
SDS, East Gardens. I was impressed to see Globe trying this Back To School deal - good on them for being out there (via this surfwear retailer), but I can't see many parents easily forking out these dollars for branded school shoes ?
Priceline, East Gardens. Not what you would expect from this leading retailer. The tacky poster on the security bollard looks like an afterthought. Either there should be a consistent poster on each bollard or they should all be left blank (which would be a missed opportunity).
Zamel's Jewellers, East Gardens. This type of fine print gives retailers everywhere a bad name. I wouldn't be surprised if it attracts the regulator's attention. for the record, or those with poor eyesight it says the offer excludes catalogue items and watches.
Target, Hurstville. A strangely 'tight' and awkward checkout configuration for this Target - driven by the specifics of this site. I would imagine shoppers feel 'pressured' by the tight layout. Great graphics, though. Note the lolly jar dispenser for last minute temptations...
Tree Of Life, Hurstville. I have visited a number of their stores and am quite impressed by the level of consistency in their format and visual merchandising - it is quite tough to make 'exotic' consistent yet flexible enough for the peculiarities of each store envelope. This store for example, does not have a front promotional table.
Portmans, Broadway. This impactful window suggests a greater degree of focus in the Portmans business than we have seen for some time. It will be interesting to see whether they slant themselves towards the workwear market, as that has traditionally been the domain (albeit with a slightly older focus) of Jacquie E their sister brand also owned by Just Group.
BIG W, East Gardens. I was surprised to see the length of the queue for the self-scan checkouts (Tues approx 2pm). Then I noticed very few of the 'full service' checkouts were open. I hope retailers understand the 'new' technology needs to have a net customer benefit - which seems to be missing at this particular store.
Wittner, East Gardens. Disappointing to see this rough and ready promotion from this usually very professional footwear chain. Needs, want, must ? Makes it very difficult to ultimately sell full-priced product, damages the brand's credibility.
NAB, East Gardens. Funny, if not that credible. The 'Listener' didn't seem that interested in my minor deposit transaction - I didn't even get the time of day ... surprise. You can't fix a culture with a few signs.
Forever New, Bondi Junction. Their windows are always impressive - but I wonder whether this imagery is wearing thin, impressive as it is. They seem to use the guitar icon quite frequently, although to their credit it is always delivered really well. What do you think ?
Simply Perfect, Balmain. A great example of boutique merchandising- using props, accessories and lifestyle products to create the French romantic effect. (apologies for low quality photo). The merchandise was surprisingly affordable too.
Terry White Pharmacy, Chatswood Chase. I thought this was a tidy and shopper-friendly display with good use of category signage and good sized price tickets. The ticketing at floor level is an improvement on what I have seen elsewhere, although a tricky area to get right.
Epiphany Jewellers, East Gardens. A very old school approach by this jeweller - closed door. Obviously not very welcoming to shoppers - makes it more of an effort to browse. Maybe they will have an epiphany ?
Boost Juice, Broadway. There just seem to be too many stimuli for the senses to handle in the compressed time (and space) available to place an order at this juice bar. Too many options, too many promo offers, too many prompts - so I ordered my 'usual'. Safe and sound, inertia rules when put to the test ?