The Hanging Gardens of JB Hi-Fi

JB Hi-Fi, East Gardens.  Don't get me wrong I enjoy shopping at JB Hi-Fi, but some days I do wonder why.  The sheer amount of visual clutter at the entrance is sometimes overwhelming - especially on those days when you haven't had enough coffee :)  If I feel that way at 5'4", what do tall customers think ?   

And then there's the security guard at the entrance who guys you the evil eye on the way in.  He made me feel guilty just for thinking bad thoughts about the posters hanging from the ceiling. 

FOREVER BUSY

Forever New, Broadway.  This stand-out player in the tough apparel category knows how to create a buzz.  Great  windows, strong entrance, appealing brand, cool in-store decor, adds up to retail theatre that clearly meets with customer approval.

MAKING AN ENTRANCE

K-Mart, Broadway.  I am generally not hugely impressed by K-Mart stores, however, one thing they do well is use the entrance to their stores as a promotional medium. While it may not work equally well for all retailers, in their case it is 'on-brand'.

MUM'S GRAND ENTRANCE

At Kmart Sunshine Plaza