Post Shop sales no picnic

Australia Post, World Square.  Amazing that an inner city post shop would think it would be able to profitably sell picnic basket sets (see end of gondola), outdoor equipment and hydration packs.  Someone is not thinking.

Caring about Customers

Australia Post, Bondi Junction.  I have to question whether Australia Post really cares about its customers.  The Bondi Junction mall was jampacked yesterday - a Sunday afternoon, 3pm,  5 weeks to go to Christmas, and 40 degrees C outside.  Yet, the PostShop on some of the most prime real estate in the country (and hence with expensive rentals) was shut. In the few minutes I stood there, I saw at least half a dozen shoppers walk up to the store and express frustration it was closed.   Do they think this will encourage shoppers to come back ?

Dumping Christmas

PostShop, East Gardens.  I was amazed to see how poorly Australia Post was merchandising Christmas Cards - in dump bins at the front of the store. I could understand discounting them in the immediate run-up to Christmas, say a few weeks to go, but I would have thought they should be a 'hero' product right at this point.  It does after all use their core product/service - ie snail mail.  They should not be surprised that people are sending fewer cards if this is how they treat them - they should be special after all - or have they, too, commoditized Christmas ?