Jeans West boobs on Pink Week

Jeans West, East Gardens. Make no mistake, supporting breast cancer research or 'Pink Week' initiatives is the right thing to do. So I was interested to note how this business had co-operated with some leading designers to produce a range of tees. The only snag is: if you were proud to be associated, wouldn't you show the merchandise in the window, as opposed to tucked away in the store and barely visible from the entrance ? and why would you use the really small font for 'Pink Awareness Week' ?

It just seems to signal indifference ? And perhaps that the Mimco brand was a more important aspect of this promotion ?

STOP SEX TRAFFICKING

Strong social message from The Body Shop takes them back to their origins. Interesting to see it translate into product as well.

BRING IN THE MARINES

Surry Hills. Obviously inspired by the Marines at Iwo Jima - the new frontline for work-life balance.

END POVERTY

World Square, G-Star Raw, window with a message.

ECO-FRIENDLY WINDOW

Lush store, QVB - making a strong green statement.