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Feb 23, 2011

The Small Things

Source: RSR

It's the small things that break retailers' holds on their customers. 

A great quote - I recommend you read this short anecdotal article about Amazon.

Feb 21, 2011

Smiggle Squiggle Scribble

Mid-city Plaza, Sydney.  Cool, quirky lighting from Smiggle - interesting to see how the format is developing, now with a clear 'Scribble' area too.  Very busy store.

Feb 16, 2011

Screw Romance

Lush, QVB Sydney.  I quite liked the way this merchandising idea stood out from the crowd - a brave move for Valentine's Day.  I hope their bravery was rewarded