T2, Bondi Junction. Excellent use of dramatic lighting and colour to create a compelling shopping experience, with a touch of the exotic.
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What's their positioning?
ReplyDeleteI don't know specifically Tim, but I would imagine something like 'the leaders in loose tea leaves' ? They have a wide range, high service proposition. Hope that helps.
ReplyDeleteVery attractive! The store is always well patronised. I prefer a fit out like Kikki K, but this one is a real magnet too. They're both so different but must have something in common. Do you know what it is?
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