Aero Plus is the retail front for an Australian design company with presence in Melbourne and Sydney. We came across this store in the quiet Southgate centre on the Southbank in Melbourne, and were impressed with how busy it was (Sunday afternoon), compared to the rest of the centre. Expecting premium prices, I was pleasantly surprised how reasonable the funky designs of everyday items (from juicers to folders) were priced. The designs have a slightly quirky aspect which enhances appeal. The store is small (hence the poor footage - apologies). Worth a visit.
Amazing hip area of Melbourne CBD, Centre Place, shows why the city centre is such a retail magnet, offering customers a wide variety of experiences to suit eclectic tastes. The city has done a great job of using lanes and alleys to create retail precincts (mostly around food and specialty boutiques) which are an excellent counterpoint to the more traditional high street and mall fare. While this one is more 'hip', many of the others are in a more traditional European style.
An attractive sweet shop in Melbourne's Southgate complex - great use of colours and innovative window display use - see how they are angled, which maximises impact and space. However, it must be a sign of retail pain when a sweet shop is 'on sale'.
Consumer scientist, retail strategist - call me on +61 420 974 655 for your next conference or executive workshop or to solve your marketing problem. Click on image for LinkedIn profile.
Google Announces 2026 Black Friday Deals
-
Google has shared highlights of its upcoming Black Friday deals. The deals
will begin on November 19, 2026.
Read more on shoppersshop.com
FOUR COLOURS AND A 50-MILLION CONTRACT
-
An imperfect method that gets used beats a perfect one that does not. For
the past weeks I have been arguing that your customer segmentation probably
does ...
Bic: Inkredible
-
[image: https://bestads-files.b-cdn.net/thumbs/00501435ab.jpg]For BIC
Cristal, we built the campaign around one Inkredible truth: every pen
writes up to th...
And I’m short-sighted?
-
It’s been a while since my last post and, amongst other things, I’ve been
busy growing older. I now need glasses for reading, but am looking forward
to the...
The Power to Do More
-
Every time I see this, I wonder if it shouldn't be the exact opposite.
Nobody sells the dishwasher promising people that now, finally, they can do
more di...
The Sevens : What are The Sevens? [Video]
-
The Sevens : What are The Sevens? [Video]
Toronto-based interactive agency Secret Location has created an ambitious
interactive online film and game call...