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May 31, 2009

LIFE'S A BEACH

CityBeach store, Burwood.  A very slick operation that engages the senses.  Quirky merchandising. Good customer service and presentation in-store.  Some problems with items not being priced correctly - discrepancy between sticker price and POS system, was fixed quickly. Interesting to note about the only store in a large mall that was hiring (see earlier posting).
from Dr Stephen Saunders consumer scientist at 9:41 PM
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