Adidas store in Queen St mall, Brisbane - very striking. However, the cost of delivering this impact is a store which is very dark due to the black, and lacks presentation flexibility. More recent iterations of the Adidas stores do, however, show a return to the blue Adidas moniker, with much more even and flexible lighting.
Consumer scientist, retail strategist - call me on +61 420 974 655 for your next conference or executive workshop or to solve your marketing problem. Click on image for LinkedIn profile.
ADP: Machine Learning
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