:::||> CONVERT SHOPPER INSIGHTS INTO CASHFLOW <|| :::

retail marketing strategy, consulting assignments, executive workshops, conferences and research services, merchandising ideas, advertising ideas, consumer behavior, shopper behavior, shopper marketing, shopper insight, retail e-commerce


Showing posts with label seating. Show all posts
Showing posts with label seating. Show all posts

Nov 23, 2009

Model Seating


Myer, Bondi Junction.  No seating (mainly for blokes) in the womenswear fashion area.  I think this could result in lost sales apart from the obvious shopper frustration.  A smart retailer would give their male customers seating in the menswear area with a 'buzzer' system so she can call him when she is done with fitting  garments.  That way, he might even buy something for himself ...