Chemist without a Clue ?

East Gardens.  This pharmacy does not appear to have a clue about how to use it's (expensive) high profile windows to optimise effective display.  Makes you feel sick about the lost opportunities but then maybe that's the idea .... ? :/

Back to School at a Price

SDS, East Gardens. I was impressed to see Globe trying this Back To School deal - good on them for being out there (via this surfwear retailer), but I can't see many parents easily forking out these dollars for branded school shoes ?

Shabby display

Priceline, East Gardens.  Not what you would expect from this leading retailer.  The tacky poster on the security bollard looks like an afterthought.  Either there should be a consistent poster on each bollard or they should all be left  blank (which would be a missed opportunity).

Not a Good Start

Events, East Gardens.  Not a good start when you have to offer 30% off 'new arrivals'.  Cashflow is obviously very tight.

Cool Juice

Boost Juice, East Gardens.  Some cool images for the refurbished Boost Juice kiosk, which  show some brand 'attitude'. (apologies for low quality pics).

EVIL FINE PRINT

Zamel's Jewellers, East Gardens.  This type of fine print gives retailers everywhere a bad name.  I wouldn't be surprised if it attracts the regulator's attention.  for the record, or those with poor eyesight it says the offer excludes catalogue items and watches.

The awkward checkout

Target, Hurstville. A strangely 'tight' and awkward checkout configuration for this Target - driven by the specifics of this site. I would imagine shoppers feel 'pressured' by the tight layout.  Great graphics, though.  Note the lolly jar dispenser for last minute temptations...

Crisp with a splash of colour

The Body Shop, Hurstville.  Crisp presentation and a splash of colour on this promotional table.  They could perhaps be criticised for having too many elements on this unit.  

Atmospheric imagery

Sportsgirl, Hurstville.  Striking imagery for summer - even if the merchandise looks a little flat.

Consistency of brand and format

Tree Of Life, Hurstville. I have visited a number of their stores and am quite impressed by the level of consistency in their format and visual merchandising - it is quite tough to make 'exotic' consistent yet flexible enough for the peculiarities of each store envelope.  This store for example, does not have a front promotional table.

Jay Jays does Twilight

Jay Jays, Hurstville. A very good attempt at a Twilight window - presumably without the licensing (?).  Spot-on for the target market.

Endless Summer

Esprit, Broadway.  Evocative imagery.

How Sweet is your Summer ?

Darrell Lea, East Gardens. Kudos to this sweets retailer for trying seasonal product.  Pineapple is clearly a summer seasonal flavour in Australia, but I do wonder how wide the appeal is.

for Blokes with Rugs ?

DecoRug, Moore Park Supacentre.  Not sure of the fit with the target market, but it looks impressive.

Sneakers in the dark

Converse store, Market City.  Cool lighting shows off the product really well.

Concepts that travel

Dotti, Market City. An interesting window concept for a fashion store.  Takes them right into lifestyle territory up against Sportsgirl.

Beautiful summer image

Esprit, Market City. Speaks to their target market.

Wonderfully Colourful and Exotic

Tree Of Life, Broadway.  This retailer stands out with their colourful ethnic and exotic merchandising.

Does Portmans mean business ?

Portmans, Broadway.  This impactful window suggests a greater degree of focus in the Portmans business than we have seen for some time.  It will be interesting to see whether they slant themselves towards the workwear market, as that has traditionally been the domain (albeit with a slightly older focus) of Jacquie E their sister brand also owned by Just Group.

Australia Day cometh

Target, Broadway.  You have been warned .... :)