They obviously make it hard to make a sale - you can't sell space. They dilute the impact of the display of the in-stock items - the eye needs symmetry and people seek out 'abundance'. And finally, they annoy shoppers looking for promoted items. Managers need to focus on 'recovery' and replenishment. It's simple.
Mountain Dew: Play The Dew
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[image:
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Fimages%2Fradioshot.jpg&width=200]BBDO,
Guerrero have creat...
7 hours ago
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