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Sep 8, 2009

Kudos to Sportsgirl


Sportsgirl, Warringah. Full kudos to Sportsgirl for supporting National Body Image and Eating Disorders Week.  I especially liked the way they integrated the brand's voice into it - 'give fashion, give love, give hope'. A real example to other retailers, in my view.




from Dr Stephen Saunders consumer scientist at 11:04 AM
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