:::||> CONVERT SHOPPER INSIGHTS INTO CASHFLOW <|| :::

retail marketing strategy, consulting assignments, executive workshops, conferences and research services, merchandising ideas, advertising ideas, consumer behavior, shopper behavior, shopper marketing, shopper insight, retail e-commerce


Jul 7, 2009

VIRTUALLY COOL MALL












Queen St Mall, Brisbane. Source: DigitalBuzzBlog. CumminsNitro Brisbane has just launched a new government campaign called “Follow The Fashion” where they hope to position Brisbane’s “Queen Street Mall” as the top fashion shopping destination in Queensland. It has a twist & viral element that encourages designers to upload their best designs into a virtual shop front that becomes part of the mall and the shop with the most votes will win their own boutique in Queen Street Mall.

from Dr Stephen Saunders consumer scientist at 11:36 AM
Labels: , , ,

No comments:

Post a Comment

Subscribe to: Post Comments (Atom)