:::||> CONVERT SHOPPER INSIGHTS INTO CASHFLOW <|| :::

retail marketing strategy, consulting assignments, executive workshops, conferences and research services, merchandising ideas, advertising ideas, consumer behavior, shopper behavior, shopper marketing, shopper insight, retail e-commerce


Jul 19, 2009

WHAT I DO

Useful definition here on what the Consumer Psychologist does ...albeit a quite technical definition :)


Consumer psychologists study people’s emotional, cognitive, and behavioral responses to a wide variety of stimuli including advertisements, packaging, marketing promotions, communications, products, services, and experiences. From these studies the consumer psychologist can help decision makers determine design and development changes that will produce an improved consumer response and produce an increase in sales.

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