BIG W, East Gardens. I was surprised to see the length of the queue for the self-scan checkouts (Tues approx 2pm). Then I noticed very few of the 'full service' checkouts were open. I hope retailers understand the 'new' technology needs to have a net customer benefit - which seems to be missing at this particular store.
Consumer scientist, retail strategist - call me on +61 420 974 655 for your next conference or executive workshop or to solve your marketing problem. Click on image for LinkedIn profile.
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