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May 15, 2009

STROLLERMANIA !

There I was, sitting in Chatswood Chase mall (undergoing final stages of refurbishment) on a Thursday at lunch-time, minding my own business over a cappuccino - when I was overwhelmed by the audiovisual sensory onslaught of kiddies in strollers (see video clip).  A couple of retailers have picked up on the opportunity (upmarket boutique kiddie stores - an upmarket mall, Kikki.K but no Smiggle in sight ?), but I have never before seen so many strollers per square metre of retail space, insuch a short space of time, 80%+ of shoppers on the top level had strollers.  Unsuspecting visitors to the mall have been warned ...... (running time approx 2 mins). PG - Parental Guidance clearly required.

video

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