Harvey Norman, Broadway. Third day of the sale - they seem to be channelling the late Steve Irwin ... 'danger, danger! ' .The essential lesson here is that if you are going to have a 'sale', have a 'sale'. If you try to be too clever, you run the risk of a miscue - and being the only one who appreciates the cleverness of your message. The message that prices were being demolished simply wasn't strong enough.
Bic: Inkredible
-
[image: https://bestads-files.b-cdn.net/thumbs/00501435ab.jpg]For BIC
Cristal, we built the campaign around one Inkredible truth: every pen
writes up to th...
1 day ago


No comments:
Post a Comment