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Aug 27, 2009

Fable of Aesop ?


Aesop, Chatswood Chase.  Stylish looking store selling natural cosmetics - but I have to wonder whether the rear graphic treatment and the front end glass treatment (difficult to see from this photo) doesn't overpower the brand and what  it stands for ?  In other words, beautiful but ineffective :0





from Dr Stephen Saunders consumer scientist at 9:12 AM

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