Queenspark, East Gardens. After having lost their way in the discount jungle, this brand is now putting a better foot forward. I like the summer colours and the way the front table and the window displays are co-ordinated. It tells a coherent story and makes it easier for customers to find the highlighted garments.
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In B2B, companies do not buy. People do. How do you segment your customers?
Almost every company has an answer ready. Customer bases are sliced by
revenue,...
2 days ago
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