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Oct 21, 2009

Bond's getaway


BIG W, Warringah.  I was interested to see this temporary 'pop-up' display unit from Bonds (PacBrands).  Obviously cheap, it is also mobile and recyclable - but looks, well,   cheap.... which works in the discount department store environment I suppose.  It did have me thinking whether it was portable so that PacBrands could stage a quick getaway ?


from Dr Stephen Saunders consumer scientist at 3:39 PM
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